Google now enjoys more than 70% share of the online search marketplace. PPC campaigns also enjoy the highest ROI of any campaign channel. If you
are not running a Google PPC Campaign, you could have serious disadvantages against your competitors. If PPC campaigns are done right, the leads that
come across can be extremely targeted and of very high quality.
Research
Keyword Research and Organization
Campaign Hierarchy Recommendation
Targeting
Keyword Targeting / Site Targeting
Audience Targeting
Adwords Setup
Campaign and Adwords Hierarchy Creation / Ad Copy Writing and Testing / Budget Management / Bid Management
Ongoing Management
Ongoing Bid Management
Ongoing Keyword Management
Ongoing Site Targeting Optimizationt
Reporting
Budget management and Reporting keyword
Performance Analysis conversion
Tracking and ROI